HSPs need to grow their revenue: revenue per customer, revenue per square feet. The name of the game is to attract and retain customers and especially SMBs by enriching and integrating their services, and upgrading their web hosting solutions granularly as their Web and e-commerce strategies develop. The traditional services are evolving towards management or value-added services, and e-business application offerings.

HSPcomplete and its suite of tools allow the HSP to offer an on-line library of applications and to create specific offerings that meet their client needs.